On Your Bike Recovers From Helene

When the remnants of Hurricane Helene hit the historic town of Marshall, Adam Schmitt, and wife, Alex Webber, owners of On Your Bike, were prepared for heavy rainfall that was forecasted to end the next day… On Sunday morning, when they attempted to return to downtown Marshall, the water in their shop had reached a height of 13 feet. Still, Webber asserts that: “This disaster really has brought out the best in people… Mountain people are scrappy and resilient!”

Read my latest article in Bicycle Retailer and Industry News to learn more (BRAIN, pp. 20). You can also help On Your Bike get back on their feet by visiting their GoFundMe campaign!